Imagination

Imagination by Louis Vuitton

More than a fragrance, it is a state of mind.

LV Imagination is not inspired by a place, but by a moment—the electric, elusive spark of creation itself. It captures the boundless landscape of the mind, the quiet intensity of a studio bathed in morning light, and the thrilling rush of an idea taking its first breath.

This is the scent of mental travel. The aroma of wandering through a city you've never visited and feeling completely at home. It is for the dreamers, the creators, and the visionaries who find their greatest adventures without ever leaving the room.

Olfactory Description:

Top Notes: The Spark of an Idea
The journey begins with a crackle of energy. Sharp, luminous Bergamot and effervescent Aldehydes create a sensation like light breaking through clouds. A whisper of Black Pepper adds a touch of intellectual friction, the thrilling friction where genius is born.

Heart Notes: The Depth of Thought
As the initial energy settles, the soul of the fragrance reveals itself. The contemplative, slightly smoky aroma of Chinese Black Tea evokes hours of deep focus. It is woven through with the earthy, green richness of Vetiver—like the scent of papyrus or a well-loved sketchbook—grounding the ethereal spark in tangible creativity.

Base Notes: The Comfort of Dreaming
The dry-down is a warm, intimate embrace. Smooth Suede mimics the soft touch of a favorite chair in a quiet library, while Amber provides a radiant, comforting glow. The subtle, creamy sweetness of Tonka Bean lingers on the skin like the satisfying echo of a perfect thought, long after the moment has passed.

The Bottle:

Housed in the iconic Louis Vuitton flask, the design reflects its concept. The glass is a soft, matte grey-blue—the color of a pre-dawn sky or a wandering thought. The heavy, polished silver cap is designed like a classic inkwell, a tribute to the tools of creation. The Louis Vuitton monogram is subtly embossed onto the glass, a signature of luxury that feels personal and discovered.

LV Imagination. For those who journey furthest in their minds.